Impulse buying is something most of us struggle with from time to time. Our brains are wired to seek instant gratification, even if it’s not in our best financial interest. The good news is there are some effective psychological tricks you can use to overcome impulse buying and start saving more money.

First, avoid stores and websites as much as possible. Out of sight, out of mind. The less exposure you have to temptation, the less likely you are to make impulse purchases. Unsubscribe from store marketing emails and sales alerts which fuel your urge to buy.

Second, make a list before you shop and stick to it. Only buy what’s on your list. This helps avoid making spur-of-the-moment buying decisions you may later regret. And shop alone when possible. Shopping companions can encourage impulse buying by spurring you on to make unplanned purchases.

Third, delay the purchase. The urge to make an impulse buy is often fleeting. Tell yourself you’ll think about the item overnight and if you still want it the next day, you can buy it. Chances are, the urge will pass and you’ll realize you don’t need it. This “cooling-off period” helps you avoid regretting your purchases later.

Fourth, pay with cash instead of credit cards. Cash feels more real and finite. Handing over actual dollar bills can make you think more carefully about each purchase. Using a credit card numbs that sensitivity and makes overspending more likely.

Fifth, ask yourself questions before buying. Do I already have something that can serve the same purpose? Will I use this item often enough to justify the cost? Where will I keep or store this item? Really evaluating why you want something and how much use you’ll get out of it can help curb impulse shopping.

Sixth, unsubscribe from store marketing emails and sales alerts. The less you know about sales and promotions, the less temptation you’ll feel to make impulse buys. Out of sight, really is out of mind when it comes to spending triggers.

Seventh, find alternatives to shopping like exercising or socializing. Impulse shopping is often a way to relieve boredom or boost your mood. Engage in other activities that can fill those needs in a healthier way. The more you fill your time with positive alternatives, the less time you’ll have to make impulse purchases.

Eighth, start saving automatically. Have money transferred from your checking to your savings account each month. As your savings fund grows, you’ll become more mindful of how you spend the rest of your money. You’ll think twice about dropping $50 here or $100 there if you know you have savings goals to meet.

Finally, reframe how you think about spending versus saving. Don’t see spending restraint as deprivation. See saving money as gaining freedom and opportunities. The more you save, the more financial security and flexibility you gain. Keep that inspiring big picture in mind whenever you’re tempted to make impulse buys. With practice, saving can become a habit that feels as rewarding as spending.